Blog
Here’s everything we know about startups. And investing. And hippocorns.

Articles
Most investors won't commit until others do first. Break this cycle by structuring your raise in tranches—reward early investors with better terms and build momentum that closes your round.

A $5k Uber seed investment became $25M with zero ownership. Learn why early-stage investors should focus on multiples, not ownership percentage.

Learn why your marketing copy is falling flat and how “picking an enemy” can sharpen your positioning, grab attention, and dramatically boost conversions.

VC audits can secretly impact your startup valuation and kill your next fundraise. Learn how audits work, why LPs compare marks across funds, and how proactive investor updates help protect your valuation.
While VC fundraising hits decade lows, angel investing is quietly exploding. Here's what's driving the shift and why this might be your moment to start.
Learn how to use honest updates, clear asks, and smart pivots to turn investors into partners when metrics stall and your startup hits tough times.
Three companies raised millions and solved real problems, but still shut down. After 200+ investments, here's why startups actually fail - and why it has nothing to do with founder talent.
Discover the 80% Rule — the secret elite founders use to stay focused, avoid burnout, and make smarter decisions while scaling their startups.
The old VC playbook said concentrate your bets. But investor competition changed everything. Here's why diversification is now your best shot at 10,000x returns.
GPU costs are crushing margins. Learn how AI startups can escape negative unit economics with margin-friendly features, smarter pricing, and sustainable growth.
Co-investing with a16z or Sequoia in seed rounds won't predict success. But in late-stage rounds? The data tells a different story. Here's when VC signal actually matters.

Early-stage founders: thrive in crowded markets with counter-positioning, real unique advantages, and focused execution to outthink incumbents and grow faster.
You need portfolio to build credibility, but you need credibility to get into good deals. Here's how to survive the brutal first 20 and come out stronger.
Startup valuations don't increase with revenue like founders think. Learn why valuations move in staircases and what actually de-risks your business to increase valuation.
The best deals happen before the deck drops. Here's how to build real relationships with founders who aren't fundraising yet - without being pushy or transactional.
A trial project helps you find the right co-founder by testing compatibility first. Learn what to build, how long it should take, and what to watch for before forming your startup partnership.
Different funding stages require different evaluation strategies. Learn what matters at pre-seed, seed, and Series A—and how to deploy your capital strategically as an angel investor.
Stop picking co-founders over coffee chats. Learn how to use trial projects to test speed, ownership, and clarity before committing to a business partnership
Here's why companies like Databricks and Stripe capture most of their growth before IPO, and what retail investors can do to access private markets.
Learn why founders make the best angel investors. This guide shows how small angel checks ($1K-$5K) unlock investor networks, create valuable connections, and compound your startup success.
Should you invest through syndicates or build your own deal pipeline? Learn time commitments, deal sourcing, and which approach matches your goals.
When you're running a startup, everything feels urgent and important all the time. But that's no way to build a lasting business. The Eisenhower Matrix will help.
Most follow-on investing advice is wrong. Learn why 'always follow winners' fails and when 'bad signaling' fears actually matter. Data-driven insights for angel investors and founders.
There are ethical reasons to prioritize diversity when you're building your team. But there are also quantitative reasons to look outside your bubble when you hire.

Learn how to execute your first fund close like a pro. Complete guide covering timelines, required documents, banking setup, wire transfers, and common mistakes to avoid when closing your VC fund or SPV
Investing in startups is fun. The admin work? Less fun. Here's everything you need to know about managing your first VC close without losing your mind.
Your metrics aren’t enough. Learn a 4-step storytelling framework to craft a founder story that grabs attention, builds trust, and unlocks funding, partnerships, and growth.
Learn 3 essential dos and don'ts for investors using social media effectively. Discover how to amplify founders without taking credit, build trust through authentic content, and avoid common pitfalls that damage relationships with portfolio companies.
Angel investing minimums range from $50 (crowdfunding) to $1K+ (syndicates). Learn why starting small maximizes learning and how to scale your investments strategically.
Here's how Hustle Fund uses events to drive measurable progress for our business. The big lesson - in a sea of sameness, community is a huge competitive advantage.
Learn the right way to secure startup investment allocation when deals are competitive. Proven strategies for making the ask, adding value, and maintaining strong founder relationships.

Let's talk about what stock options are, a typical vesting schedule, what a 1-year cliff is, why people use this system, and why it works (even for VCs).
IRR stands for Internal Rate of Return. LPs use IRR to judge a VC fund's speed in deploying and returning capital. Here is one strategy to maximize your IRR.
Getting compliant used to be insanely expensive and time consuming. And it's also essential for startups trying to land enterprise deals. Then Delve changed the game.
Customer acquisition doesn't have to be complicated. This playbook shares 2 ways to think about finding customers for your startup.
LPs don't want to get capital called every 2 weeks. But you need money in the bank if you're going to fund deals quickly. Here are two workarounds.
Most VCs have a process. And this process can take time. But when does it flip from being "in review" to just being ghosted? And what can a founder do about it?
Getting ghosted by an LP is something that happens to every single fund manager. Often more than once. Here's how to deal with it when it happens to you.